GOVERNMENT OF KARNATAKA
DEPARTMENT OF TECHNICAL EDUCATION
BOARD OF TECHNICAL EXAMINATIONS
DIPLOMA IN COMMERCIAL PRACTICE
MODEL QUESTION PAPER
9CP64 - EFFECTIVE BUSINESS COMMUNICATION (EBC)
Time: 3 Hours Max.Marks: 100
Instruction: 1) Section – I is Compulsory
2) Answer any TWO full questions each from the remaining sections – II, III and IV.
SECTION – I
1. (a) Fill in the blanks with appropriate word/words: 5 X 1 = 5
a. The word ‘Communication’ has been derived from the Latin word................which
means to share or to participate.
ii. ..............is an International Computer Network that Links Computers from
Sectors.
iii. ..................is a Cluster of two or more individuals who interact each other on a
relatively long term basis and share certain common interests.
iv. Replies to enquiries is also known as .....................
v. ..............Letters are written when you have to recover/collect your dues from a
customer for the goods or services given on credit.
(b) Write a Short Note on ‘Video Conferencing’. 5 Marks
SECTION – II
2. (a) What do you understand by Communication. 3
(b) Identify different barriers to Communication. 5
(c) Suggest some tips for Effective Communication. 7
3. (a) What do you understand by SWOT Analysis? 3
(b) Identify different types of Audiences. 5
(c) Describe the Importance of Audience Analysis. 7
4. (a) Explain the Concept of Fax. 3
(b) What are the advantages of Fax? 5
(c) What are the disadvantages of Internet/Email? 7
SECTION – III
5. (a) Explain the Concept of Listening. 3
(b) Briefly describe the process of Listening. 5
(c) Briefly describe various approaches to Listening. 7
6. (a) Identify various techniques of Group Decision Making. 3
(b) Briefly describe Brainstorming Session and Delphi Technique. 5
(c) What are the advantages and disadvantages of Conferences? 7
7. (a) Briefly explain the Structure of a Business Letter. 3
(b) What are the essentials of a Good Business Letter? 5
(c) Draft an Enquiry Letter using Imaginary Data. 7
.
SECTION – IV
8. (a) What do you understand by a Complaint Letter? 3
(b) Draft an Adjustment Letter using imaginary data. 5
(c) Draft an application for the Post of Company Secretary using imaginary data. 7
9. (a) Explain the Concept of Corporate Communication. 3
(b) Briefly describe the Functions of Corporate Brochures. 5
(c) Briefly describe the Tools of Public Relations. 7
10. (a) What do you meant by Presentation? . 3
(b) Suggest the Tips for Effective Presentation. 5
(c) Narrate the Benefits of Public Speaking. 7
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